FLORES UPHOLSTERY

Family owned and operated since 1976, Flores Upholstery remains the final word in soft things one sits on. “Modern” and “Retro style” were two ideas emphasized in this project. The trick was figuring out how to make something look essentially classic but also contemporary, or is that just a contradiction in itself? The resolution was incorporating this Ludwig Mies van der Rohe Barcelona chair to the logo to contrast the old style typographic approach we used.